How To Become A Professional SEO Consultant

Course Modules

The course contains 22 modules covering the following:

• Understanding the basics of Search Engine Optimisation, including what it is and how it works.
•  “The Moving Target “– understanding Googles Algorithm and how to stay informed and updated with the changes (old strategies no longer work!)
• Which websites you need to be aware of and use in order to analyse a client’s website, including their competitors! (You need this information to outrank your competitors).
• Google updates, what they are and how they can impact on a clients website and their rankings.
• What effective SEO really is and what you need to know in order to be able to get a client’s website to rank.
• Pre-SEO work: setting up a website properly so that it has a better chance of ranking on the first page of Google and other search engines.
• Getting a website on the first page of Google (all your clients will want this service!
• Carrying out effective SEO analysis and data gathering on a potential client’s website (a step-by-step process you can follow).
• How to carry out free website analysis reports for potential clients to make sure they then want to take up your SEO services.
• How to get a website to rank more than once on the first page of Google.
• How to stay updated and informed of recent Google updates and what these mean for websites that have been using black-hat marketing techniques. 
• How to avoid the common mistakes that could get your client’s website pulled from Google or result in a loss of rankings.
• The art of link-building. What it is and how it’s done properly.
•  Total ‘White Hat’ SEO marketing techniques and strategies that you can use on your client’s website to help get it to the top of the Google search rankings.
• How to encourage people to click on your client’s Google website listing in order to dramatically improve rankings.
• What to do if your client’s website has been penalized. 
• Future-proof strategies to help keep your client’s websites on the first page of Google, ensuring you continue to get paid for years to come!
• How Google assesses and measures back-links and how to find the best quality links for your client’s website.
• The HOLY GRAIL of backlink building – you do not want to miss this tutorial!
• How to create and build solid content for your client’s website in order to improve rankings.
• The different SEO service levels you need to offer your clients.
• How to find high-paying clients for your new SEO Consultancy business.
• FAQ SESSION – At the end of the course, your tutor will allocate time to answer any questions you might have regarding the course content or SEO in general.
• Plus lots more content and tutorials…