The Internet Business School has always provided a hub of knowledge and skill to aspiring and experienced interpreneurs alike. When we notice that our students are missing out on a key area of internet marketing, we have to step in to keep them informed. For over a decade, WordPress has been key for new businesses to get a presence online, but so many don’t use it. What should you know about WordPress?
Searching for WordPress in Google will give you an amazing 1.6 billion results. This makes WordPress the most popular website building and customer management tool out there.
Founded in May 2003, WordPress is older than some of the most popular internet marketing and social media platforms out there, including Facebook and Twitter.
As of May 2017, there are 17 million websites powered by WordPress in existence. Wordpress users write around 70 million news posts each month which means 542 million words are written on WordPress blogs every single day. That’s equal to the whole Harry Potter series written over five hundred times a day.
WordPress is growing fast. In 2013, there were 11.2 billion pageviews on WordPress blogs. In 2014 there were 15.8 billion. Last year (2016) WordPress blogs were accessed 22.2 billion times, showing WordPress has yet to stop expanding!
The latest edition of WordPress, WordPress 4.6 has been downloaded 3.8 million times since when it was released in the summer 2016.
WordPress keeps its users by being one of the most easily customisable CMS tools out there. WordPress offers 4,081 free themes and 46,291 free plugins, available to everyone to customise their website.
Premium WordPress themes are extremely profitable for their makers on the online theme marketplace – ThemeForest. Half of all premium WordPress themes make at least $1000 a month, whilst a quarter make $2,500. Five percent of all themes on ThemeForest make an amazing $10,000. A great business opportunity if you’re talented at building themes!
WordPress boasts a user base ranging from complete novices to expert designers and developers. Global brands also love to use WordPress. The following major brands all have WordPress-powered sites: Coca Cola, Samsung, Star Wars, Mercedes-Benz, Sony and Playstation.
Some of the most-read websites, those attracting readership of millions, make use of WordPress. These include The New York Times, The Wall Street Journal, Forbes magazine, Reuters and Harvard Business Review. Technology blogs such as Mashable, Bigg, Tech Crunch and IGN are also WordPress clients.
WordPress is also popular amongst celebrities hoping to promote their brand. Famous WordPress users include rapper Jay-Z, singer Sir Tom Jones, and action star Sylvester Stallone.
So why aren’t you using WordPress? Need a leg up to get you started? The Internet Business School now runs professional WordPress course for both beginners and experienced WordPress users. Discover everything you need to know about the world’s most popular at www.internetbusinessschool.co.uk or visit our course pages for Beginners, or Advanced users by clicking on the option relevant to you.