Here at the Internet Business School we understand how important it is for entrepreneurs to always be keeping an eye out for new business opportunities. Ebooks are a perfect way to make money online from the comfort of your own home. Starting out on a book may seem daunting, that’s why here at the Internet Business School we’ve produced our own book publishing course. However before you go on any book publishing course, it’s a great idea to look around for inspiration. It’s easier than you might think. Here are four places we’ve found to be great sources of inspiration!

 

– Friends and Family

Your friends and family will likely have a wealth of ideas about what you can write about. Perhaps they’ve noticed a new craze or trend that you haven’t, giving you a perfect market for your book. Maybe you have a hobby or interest you don’t think special but it takes those closest to you to point it out. Their hobbies and interests are also a treasure trove of material. Don’t be afraid to collaborate with them, using their knowledge and expertise alongside your writing and business skills. Make sure to give them a cut though if you do!

 

– Social Media

For the most up to date trends, conversations and crazes, you can’t beat social media for instantaneous information. Take a look at what is trending, what people are talking about most, many social media platforms track these for you.  Also consider what the people you follow are talking about. Are they excited about a particular topic? Are they having problems in a certain area? Your ebook could fill the gap they need in content, be it to further their interest for find a solution.

 

– Newspapers

Newspapers are another great way to find out what has got people talking. If it’s significant enough to be put out in print, there is certainly an opportunity there. Another upside to newspapers is that you can use them to target a specific audience. Want to only target your local area? Use a local newspaper. Want to reach people nationwide. Use a national paper. Want to only target the financial sector, use the financial papers. It couldn’t be simpler!

 

– Daily Troubles

Is there something you’ve been having trouble with recently? Or something those closest to you have been having trouble with. It’s worth doing some research to see if this is a problem many people have been having. If it is, write a book with the solution in it. This could be anything from how to make the most of the daily commute to the best ways to eat healthily. If there’s a problem, there’s a solution and you could be the one selling that.

 

Want to learn more about getting published? The Internet Business School offers a live book publishing course where you can learn all you need to know in a single day. Can’t make it to any of our dates? No problem, we also offer a professional online book publishing course so you can start publishing from the comfort of your own home. Want to find out more about how we can help you make money online? Visit https://internetbusinessschool.co.uk or contact us at https://internetbusinessschool.co.uk/contact-us/

Here at the Internet Business School we’re always on the look out for the next generation of interpreneurs, looking to make their fortunes online. You may be wondering, what is an interpreneur and what has it got to do with me? Well look no further because here is everything you need to know about these money-making entrepreneurs and how you can start raking in the profits too.

 

What is an Interpreneur?

An Interpreneur is an Internet Entrepreneur. Interpreneurs make money from the comfort of their own homes, or anywhere they choose with their own laptops. They use the latest internet marketing trends to sell products fast, always looking out for new opportunities and making money where other less tech-savvy businesses lose out. Interpreneurs often leave their dull nine-to-five jobs and work their own hours and on their own terms. This grants them a lot of freedom and more time for their hobbies and interests.

 

Would I have to quit my current job to become an Interpreneur?

Not at all. You can fit being an Interpreneur around your current working lifestyle. One of the greatest things about selling online is that you can be incredibly flexible with your hours. Not only that, if you sell an information product like an ebook, you can set it up to sell and let it run with minimal supervision, making money whilst you’re at work, out and about, anywhere!

 

I already have my own business, can I still be an Interpreneur?

Of course! By making the most of internet marketing trends, you can bring your business to new heights by using the skills of the Interpreneur!  In this day and age, the internet is the best place to find new customers, be it through a brilliant website or great social media presence. These are the sorts of tools Interpreneurs use to sell. And, if you don’t want to use these skills on your existing business, you can always set up another using the flexible working hours of working online.  You can making money from a online side venture whilst focusing on your main business – it’s win-win!

 

What skills do I need to be an Interpreneur?

Interpreneurs are hardworking creative thinkers, with a keen eye for business opportunities and the latest trends in online marketing. Using such tools as search engine optimisation, online stores, social media advertising and much more, they bring their products in front of those who need them most. Don’t worry, you don’t need to be a natural at any of these things to start down the road of the Interpreneur. There’s plenty of time to learn as you create your online presence and plenty of resources to do so.

 

Will it cost me a fortune to learn how to be an Interpreneur?

It won’t cost you a thing. There are free workshops this June that will teach you everything you need to know about becoming an Interpreneur. These one day courses cover everything from finding yourself a product you can sell, to recognising profitable markets, to setting yourself up an online presence that far surpasses any of your competitors. Usually these courses cost £147 to attend but in the coming months they’re being offered absolutely free. It’s a chance of a lifetime!

 

How do I find out more?

Visit https://thenextinterpreneur.co.uk to find out more about what you could learn on one of these free workshop days. If you want to start making money as and when its suits you, it’s advisable to book yourself straight away. All the workshop dates sell out completely, so go get your place whilst it’s still there!

“Every business needs inspiration to get started, and through attending the Internet Business School courses you will certainly have many things to think about. The hands-on experience was exciting and rewarding.”

When he attended a course at the Internet Business School, Bob Cuthbertson found no shortage of inspiration. This was vital to his business success as the lack of inspiration is often what ruins an interpreneur’s chances at success before they even begin. There are thousands of resources, both online and offline, so many that they can overwhelm a potential interpreneur, leaving them with no idea where to start.

The Interpreneur Companion Guide, an essential resource for new interpreneurs, says this:

“We live in a world jam-packed full of opportunities. Dozens of newspapers and thousands of web articles get published every day and in each of them a treasure trove of chances to find something new for you to try.”

Start simple. Don’t underestimate the power of local news as a source of inspiration. If it’s important enough to be reported on, then there’s enough interest to build a business around it. See something that interests you. Jump on it! As Simon Coulson says:

“When you have a wake-up call – whether it’s a health scare or some other defining moment in your life -DO NOT IGNORE IT.”

Need a new source of inspiration? Why not pick up a copy of Interpreneur, The Secrets of My Journey To Becoming An Interpreneur  and the Interpreneur Companion Guide for only £1? Between these two books you’ll find everything you’ll need to know to start up your own business and fast track your way to success. Click here to order your copy today!

Get your copy of the Amazon No. 1 Bestseller ‘Interpreneur- The Secrets Of My Journey To Self Made Millionaire’
for FREE
www.interpreneur.com

Harnessing your Internet Marketing strategies can be great for lead generation and so I would like to share with you a couple of quick ways to get sales leads from two popular social media platforms.  I hope you find them useful.

 

LinkedIn

First Step: Create a Targeted List

 

You can easily find targeted lists of people, by using the advanced search feature.

By clicking on the advanced tab you have the option of filtering your search to include a number of factors. Including: –

Keywords

Location

Industry

Name

If you upgrade for a paid LinkedIn premium membership, then additionally you have access to, filtering options such as: –

Company Size

Seniority Level

Membership of Certain Groups

This feature is great because you can then, build a list of targeted prospects, quickly and easily.

 

Second step: –

Start Talking to Your Prospects

Once you know who you want to speak to, you can start a conversation with them. If you are not connected with the prospect you want to talk to already, you cannot send a message to them, this is a feature of a premium account but if you are connected you can send them a message and introduce yourself.

It’s probably not a great idea to immediately try and sell something to them, as I always say, know, like and trust is really important in building relationships.

So there you have a quick way to find prospects on LinkedIn, now let’s look at Twitter.

 

 

Twitter

Twitter is a social networking platform, where people have conversations.  It is a great place to chat and engage opinions on ideas you might have. While it is not a great site to sell directly from, it is nevertheless a good place to find prospects.

Here’s the best way to use the platform to find sales leads : –

Use a tool such as hashtagify.me, to find out what the most popular hashtags are, as well as related hashtags around it.

Next step is to go to Twitter and enter the hashtag in the search bar. This will show you all the users who are interested in this topic.  You can then start interacting with them and asking questions, about their hashtag, or brand. Basically, engaging with them.

Typing in different hashtags may reveal people who are looking for what you can provide. What is the solution to the problem they are talking about on Twitter? Again, you can then start a conversation with them and at the appropriate time offer up a solution.

 

Don’t jump straight in

You wouldn’t ask a date to marry you the first time you went out would you?!  Monitor the hashtags and monitor the conversations, and interact appropriately.  Remember, know, like and trust.

Once you are in a conversation make sure you are upfront and offer them a solution to their problems.  While you are conducting this conversation online, remember this is a human to human interaction and so treat your prospect like you would like to be treated yourself. No hard sell!

Hope you have enjoyed these 2 tips about finding leads from LinkedIn and Twitter.

 

Have a great week

Simon

You will probably have heard from many sources about the importance of content creation. Familiar sayings such as “Content is King” or buzz words like “content strategies” or “content marketing” and for good reason.  Content creation needs to be at  the top of your to do list.

Why?  Content is important for a number of reasons.  Producing online content, helps your brand, it builds relationships and importantly it strengthens your ranking on Google when the content is focussed on keywords, so called search engine optimisation.

It is also really important because there is so much ‘noise’ on the internet and in our lives generally.  We are being marketed to at every opportunity and our inboxes are overflowing with emails that we never open.  

Flip yourself onto the side of the marketer, the one who is trying to catch the attention means that you need to be creating lots of great quality content to get noticed and the downside is this is going to take time. There are a number of ways you can approach this problem but today I am sharing with you a video from our resident video marketer Ben Brophy, who is going to explain how you can easily repurpose one piece of video content to make three different types, quickly and easily.

The other plus of this method is the fact that different people have different preferences as to  how they like to consume content, so by creating different types you are increasing your chances of the content being consumed by your audience.

Hope you enjoy the video.

How to create 3 pieces of content from one video

 

Regards

Simon

Know, Like and Trust.  Essential in building great business relationships and on the 3 day Accredited Internet Marketing Diploma, I teach you this process and how if implemented correctly it can make even more money online for you.

Part of this process involves maximising the assets your business already has or maybe even putting in place simple processes which will demonstrate to future clients your credibility. The easiest way to do this is to ask your existing customers for testimonials.  In fact, if you have ever been on one of my courses you will know that we implement this on a regular basis.  

I do this in two ways, the first way is by the traditional handwritten feedback form and the second way is by filming testimonials from clients who have attended my courses.  Not only does the feedback give me ideas as to how I can deliver future courses it also gives me handwritten evidence that I can present to potential customers, who are making a decision as to whether to attend one of my future events.

Video, as I said in a previous post, has a tremendous reach and is increasingly important online and so I hope you enjoy this short video from our video marketing expert, Ben Brophy on How you can increase your business with video testimonials.

 

Regards

Simon

PS If you would like to attend the 3 day Internet Marketing Diploma to learn how you can make money online, click here for more details.

By 2017, according to Cisco, video will account for 69% of all consumer internet traffic, so if you are a business and you fail to include video in your internet marketing strategy, then it will be to your detriment.

Video is the future of content marketing and has an enormous reach, You Tube alone receives more than 1 billion unique visitors every month. Video is so naturally engaging and if you get it right you can you may even get a video to go viral.

Worried that you haven’t the budget to engage in video production? Think again, most of us have a smartphone with great video recording functions.  You can buy a cheap lapel mic and away you go.

Think about your target audience and consider how you can connect with them and make sure it is mobile friendly, as it is more than likely that this is where it will be viewed.

To get you thinking, here is a short video from our resident video marketing wizard, Ben Brophy, giving you the 5 Essential Videos Every Business Needs. Hope you enjoy it.

 

Video in Vimeo

5 Essential Videos Every Business Needs (7 mins)

with Ben Brophy

 

Regards

Simon

“If anyone is looking for a mentor to change their lifestyle they need look no further than Simon Coulson”

Keith Franklyn had his life turned around after meeting Simon Coulson and attending one of his courses. Combining his experience in haulage and Simon’s expertise to launch an educational business that made £3500 in its first month. Keith decided he wanted a change when he realised his job was running him, the stress was becoming far too much.

The feeling of being overwhelmed is all too familiar for those who start down the path of becoming an interpreneur. Those best suited to the freedom and self-sufficient lifestyle of the interpreneur often find the nine-to-five corporate slog unbearable. Some may think they must endure this daily torture because it’s the done thing. In fact, Simon Coulson himself didn’t realise how much his corporate job was costing him until he collapsed down an escalator at King’s Cross Station. He had collapsed due to exhaustion, this fateful fall a clear sign that his life needed to change.

 

Yet as Simon himself says in his best seller Interpreneur, The Secrets of My Journey To Becoming An Interpreneur: “Don’t wait until you fall down an escalator to ask yourself the question “What am I doing here and what is life about?” Ask yourself that question TODAY.”

 

Don’t wait until you damage your health to make a change. If you’re not happy with your current job, if your career is more stress than satisfaction, now is the time to make a difference. If the prospect of going it alone seems too daunting, why not follow in Simon’s footsteps and see how he did it?

Pick up a copy of Interpreneur, The Secrets of My Journey To Becoming An Interpreneur and learn the exact formula that has made Simon Coulson £20 million to date. Get a copy of this Amazon bestseller and the Interpreneur Companion Guide for only £1. Between these two books, you’ll be ready to start turning your life around as and when it suits you.

 

“As soon as you’ve got a moment I recommend sitting down with a cup of tea (or coffee, whatever your prefer) and thinking about where you really want to be in life.”

 

Follow Simon and Keith to a better, richer, tomorrow. Order your copy now and start down the path to becoming an Interpreneur.

Get your copy of the Amazon No. 1 Bestseller ‘Interpreneur- The Secrets Of My Journey To Self Made Millionaire’
for FREE
www.interpreneur.com

When I tell you what this is, you will probably say is that it!

So, it is great to get high open rates and if you use the tips in my previous posts to help you compose your email subject lines, then you will be off to a great start.  However, if you get your email opened but then no action is taken on the content within the email then this is not great for your business.  So how do you get people to click?

It is as simple as this.  Mention the topic of your email in the subject heading.  Yes this has been tested and the results show that by pre- qualifying what the content of your email is about then this can  increase click through rates.

I hope you have enjoyed this three part series of the 7 tips to increase email open rates.  Remember to try out different subject headings and then test them to see how they convert. You can then adapt them accordingly.

Always provide value to your audience, connect with them and help them solve their pain. You will then have a happy email list and a more profitable business.

 

Have a great week

Regards

Simon

As promised here is the second part of my series on top email headings.

 

Tip 5 of this series is arguably the most important

 

# Tip 5 –  Self Interest

For example : – How to write a promotional email that converts

This is working right now …

7 quick Facebook hacks

This is the best type of email heading and you should be using it the most frequently. You need to keep them direct and highlight a specific benefit your audience will get by opening your email.

 

 

#Tip 6 – Connection

For example : Thank you …  or  Have a great Christmas! [ Seasons Greetings]

Don’t forget that you are emailing real people and you need to connect with them. It’s not all about the sale.  Remind people who you are and why they are on your list.

 

 

#Tip 7 –  News and Stories

For example –   SEO is changing, find out why…

Is Instagram the new Twitter?

You need to be an authority in your niche and by sharing news and updates this helps maintain and build your authority. You can combine these elements with a curiosity element to increase the chances of the email being opened. Also never forget the power in a story. Telling a story can connect you with your audience and with increased connection, it is more likely that future emails will be opened and your audience will identify with your brand.

 

 

In summary

The tips above are great ideas to encourage your subscribers to click on your emails but you need to deliver the content you promise in the subject line because if not you will disillusion your audience.

However, I have one more great tip which has been measured to increase open rates … look out for the next update.

 

Until next time,

Best wishes

Simon